Ultimate success starts with WHY?

Why is Apple considered the most innovate company year after year?

Why did Martin Luther King have so many people rally with him?

If 2 people are looking to lose 80kgs; why might one of them succeed and the other not?

While watching the first episode of popular reality singing show The Voice at home recently with my wife Emma, she asked why few contestants were choosing Delta to mentor them and secondly why whenever Seal pressed the button, the contestants always picked him?

I will let Simon Sinek explain this as he will do it better than me. Simon is the author of "Start With Why: How Great Leaders Inspire Everyone to Take Action" (2009).  Simon delves into a naturally occurring pattern, grounded in the biology of human decision-making that explains why we are inspired by some people, leaders, messages and organizations over others. Click on this link below to watch this video
http://www.youtube.com/watch?v=u4ZoJKF_VuA

If you want to be successful in your goal whether it is business, personal, fitness or sporting, you need to find out your ‘why’? So what is your why? What is your purpose?

The limbic system is the part of the brain that makes decisions. The really interesting thing about this is that the limbic part of the brain has no capacity to understand language but it deals with emotions. Our emotions not only influence but are necessary to help make decisions. This is why we need to tap into our ‘why’? We need to find the emotions that drive us, so that we can make the decisions that support our goals. If we tap into our why and our emotions we are on the first steps to ultimate success.

Noted neuroscientist Antonio Dimasio studied decision making in individuals who had suffered brain injuries that only impacted their ability to experience emotion. When faced with decisions where there was no clear logical choice — where the options both had pros and cons, such as where to live or what to eat — subjects had difficulty making decisions.

The conclusion Dimasio draws is that emotion not only influences decision, but that emotion is necessary in order to decide.

Martin Luther King said “I have a dream” not “I have a plan”… People rallied with him because they understood his ‘why’? It was their ‘why’ too, they believed in his cause.
What is the difference between Delta and Seal in their role as mentors on The Voice? Delta may say something like this to the contestant “you have beautiful voice, raw and so much soul. You gave me Goosebumps. I would love to work together with you and think we would be a great match”.
Seal would say “I believe that you can win this if we work together. I believe that I can teach you to win the crowd ever time you sing. I believe your emotions when you sing.  I believe in you!”
How much more engaging and empowering is what Seal says compared to Delta. Seal sounds like he understands the contestants ‘why’ and can relate this back to them. That’s why Seal got his A team!!!

In conclusion, we need start with find our Why first. Before ‘what’ and our ‘how’.  If you do this you will be on the path to ultimate success. Email james@thesmithspt.com.au if you want to download a free eBook to help you tap into your ‘why’ and to begin to create your health and performance vision.